The Ultimate Fighting Championship, which Station Casinos’ Fertitta brothers took from a fringe company once described by John McCain as ‘human cockfighting,’ up to a sports that are global, is sold by the brothers for $4 billion.
The championships brand new owner is US talent agency WME-IMG, which includes been backed in the deal by private equity groups Silver Lake and KKR, since well as the household investment workplace of Michael Dell, founder of Dell computers.
The Fertittas, that will retain passive minority stakes in the organization, paid just $2 million for the brand name and its assets in 2001, at a low point for the championships.
Becoming a Heavyweight
UFC was dogged by accusations of brutality and vilified by politicians at that time, perhaps not least of that was U.S. that is senior Senator McCain from Arizona, who helped persuade 36 states to ban ‘no-holds-barred fighting’ and pay per view providers to eliminate it from their schedules.
It was banned in New York just before UFC 12 was due to start up, forcing organizers to find a new venue, in Alabama. New York only lifted that ban earlier this year.
But under the Fertittas’ stewardship, UFC gained a new level of respectability as promoters worked with state athletics commissions to impose new rules that curbed some of its previous excesses, lett Continue reading “UFC Sold for the Eye-Gouging $4 Billion. The Fertittas have actually offered”